Making Private-Jet Travel Available to the Masses

Credit: JetSmarter

Credit: JetSmarter

Having a fresh $20 million in funding from prominent investors in Saudi Arabia, London and Hollywood, California, private air-transportation charter service JetSmarter has major plans for expansion. JetSmarter, referred to as the “Uber of private jets,” has taken on the mission of shaking up the private aviation industry, specifically the way private jets are chartered.

JetSmarter founder and CEO Sergey Petrossov said he came to the conclusion that the way the private jet industry was run was “archaic” in 2009. Petrossov says the traditional way of chartering a private jet, taking many hours speaking to multiple people, is both exasperating and outdated.

Petrossov spent several years building relationships with air carriers until he was finally ready to reveal his plan for an app to charter a private jet. Finding his model to clearly have wings, Petrossov began collaborating with vendors and officially launched the app in March 2013.

Headquartered in Florida, Petrossov’s mandate was simply to make private jet charter more readily available, and affordable, to the masses. JetSmarter focus is in three areas: allowing users to customize travel based on their final destination and type of aircraft; one-way flights called “JetDeals” that are cost-free to members paying a $9,000 annual membership fee; and the option of booking a single seat on an already-scheduled one-way flight in select U.S. markets.

The company has been growing by up to 20 percent each month and has added over 3,000 private aircraft around the world to its service, with the app being downloaded over 300,000 times. Similar to booking a car with Uber, JetSmarter users can book a plane charter via the company’s app in just a few minutes and are able to fly in six hours or less.

JetSmarter has customer-support offices in place or planned in areas outside the U.S., including Europe, South America, the Middle East, and Asia. JetSmarter plans to continue its global expansion, with a target of 10,000 members and a project user base numbered in the millions by January of 2017.

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